Did you best friend get married? Did they absolutely love their photographer? Someone who has gone through the entire process with a photographer will be able to gauge the experience from start to finish. From the initial meeting to go over the contract to the quality of their gallery and their prints. And the most important question, would they use their photographer again? That being said, don’t use a photographer just because your friend did!
Not all photographers are created equal! They typically have a unique style and one or two specialties. Look at their body of work and gauge whether or not their style matches what you are looking for. Pick a photographer who specializes in weddings! If you don’t, you could be disappointed with your images. Photographing a wedding day is more than just snapping shots, it's about creating an experience and showcasing your story in the best way possible. Your wedding photographer should notice that bra strap on your bridesmaid and FIX it quickly. Or that mom is shedding a tear during your first dance as a couple and CAPTURE IT!
Cost can be a big factor. Sometimes it can be the deciding factor. But, the most important thing to figure out is what is included in the cost of your wedding collection. Sometimes a photographer may look inexpensive. However, once you factor in hours of coverage, prints, digital negatives, and any additional fees they could end up being the most expensive of the photographers you are looking into. If something is unclear ask for clarification. Know that if a photographer is very inexpensive you may want to ask yourself, “why are they so inexpensive?”. Are they booking seven sessions a week and won’t have the time to give your session the attention it deserves? You must factor in a photographers time invested in your session, their expertise, as well as their costs when taking into account their pricing. Pricing should be clear and easy to understand. There is nothing worse than being surprised with extra pricing after all of your beautiful images have been taken.
Get to know your photographer, PLEASE! A great place to get to know the photographer before you book is their About Page on their website. You can usually get a good sense of their personality there. Also, check their blog and social media pages. Do you like them? Have things in common? Feel like you could be friends in real life? If yes, you are usually on the right track. If you are still unsure if you click, schedule a phone call or an in person meeting to chat. If you don’t feel a connection, move on to another photographer.
In the end it should be someone you trust. If you’ve picked the right photographer you will trust them and their vision. Once you find a photographer you love, stick with them! You and your photographer will grow a greater bond as the years go on!
(Inspired by DrewB of mom*tog)